Head-to-Head Comparison · 2026
A focused AI lead-response agent, or an all-in-one small-business CRM, marketing and scheduling suite?
Thryv is a broad suite; CloseReply is a focused flat-fee tool.
| Plan | CloseReply | Thryv |
|---|---|---|
| Entry price | $149/month flat | ~$85/month (Starter, billed annually) |
| Higher tier | $499/month (Pro) | ~$340/month (Signature) + Custom |
| Free trial | ✓ 7 days, no card | Demo-led; limited free option |
| Contract | Month-to-month | Varies by plan |
| Scope | Lead response only | CRM, marketing, scheduling, website |
Where each tool wins — and where it falls short.
| Feature | CloseReply | Thryv |
|---|---|---|
| AI email response <60s | ✓ From your real Gmail | Not the focus |
| AI SMS response | ✓ Growth+ | Messaging included |
| AI voice agent | ✓ Pro | ✗ |
| Replies from your identity | ✓ Your real inbox / number | Platform-mediated |
| Full CRM | ✗ Focused tool | ✓ Yes |
| Website builder | ✗ | ✓ Yes |
| Setup | ✓ <10 min, self-serve | Onboarding/setup |
| Transparent pricing | ✓ Public, flat | Top tier is custom quote |
Thryv is a business-in-a-box: CRM, estimates and invoices, marketing, social, scheduling and a website, all in one place. If you’re replacing several tools at once and want a single operating system for the business, that breadth is valuable.
CloseReply doesn’t try to run your whole business — it makes sure you never lose a lead to a slow or missed reply. It answers email, SMS and calls in under 60 seconds from your real identity, at a flat price, with nothing to configure.
Want an all-in-one suite and don’t mind the setup? Thryv. Want the single highest-leverage fix — instant lead response — without adopting a platform? CloseReply. Many businesses run CloseReply alongside whatever CRM they already use.
The right choice depends on what you actually need.
You already have tools; you just miss or answer leads too late.
→ CloseReply
A flat public price beats a custom quote for the job you need done.
→ CloseReply
You want CRM, marketing, scheduling and a website in one suite.
→ Thryv
And you’re willing to invest in onboarding and setup.
→ Thryv
No credit card. No onboarding call. Live in under 10 minutes — your first lead gets an AI reply from your real inbox.
Start Your Free Trial ↗ Or see CloseReply for your industry →Last updated: October 2026. Thryv pricing and features are based on publicly available information and may have changed — always verify directly with Thryv before purchasing. Comparisons reflect each product's stated positioning.