For Real Estate Agents

Reply to every lead in 60 seconds, not 60 minutes

Portal leads go cold fast — and the agent who answers first usually wins the client. CloseReply replies to Zillow, Realtor.com, and website inquiries instantly from your real email, qualifies the buyer, and books the showing.

Start Free — 7 Days ↗ No card · live in under 10 minutes

Why real estate leads go cold

In real estate, minutes decide who gets the client.

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Leads decay by the minute

Contact rates fall off a cliff after the first five minutes. A lead you reach in an hour is often already working with someone else.

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You’re showing, not typing

When you’re in a showing or driving, inquiries pile up unanswered — and buyers move on.

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Buyers browse at night

Most portal inquiries come in evenings and weekends, long after your desk is empty.

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Generic auto-replies get ignored

A canned "thanks, I’ll be in touch" doesn’t qualify anyone or move the deal forward.

How CloseReply works for real estate agents

Connect once, then every lead gets answered — day or night.

01

Connect your inbox & number

Link the Gmail your portal leads route to, and optionally forward your phone line. One-click setup.

02

AI replies and qualifies

Every inquiry gets a real, personalized reply in seconds — budget, timeline, and must-haves captured.

03

You get showing-ready leads

Qualified buyers and booked showings land in your inbox so you spend time with people ready to transact.

Built for the way real estate agents get leads

The features that matter most for your business.

The 5-minute rule is real

Study after study on lead response finds the same thing: contacting a new lead within the first few minutes massively increases the odds of connecting and converting, while waiting even an hour sharply reduces them. In real estate, where buyers inquire on several listings at once, the first agent to reply usually wins the conversation.

CloseReply gives you that first-response advantage automatically. It answers every portal and website inquiry in seconds from your real email, asks the qualifying questions a good agent would, and books showings — even while you’re with another client.

You stop losing buyers to faster agents, and you spend your time on leads that are actually ready to move.

Real Estate Agents FAQ

Does CloseReply work with Zillow and Realtor.com leads?

Yes. As long as your portal leads arrive in a connected Gmail inbox, CloseReply reads each inquiry and replies within about 60 seconds from your real email address, then qualifies the buyer.

Can it book showings?

Yes. On Growth and Pro, CloseReply can gather availability and booking details and sync appointments to your Google Calendar, notifying you for each one.

Will buyers know it’s AI?

Replies come from your actual Gmail in your tone and reference the specific inquiry, so they read like a message you wrote. Anything the AI can’t handle is escalated to you.

Does it qualify leads or just reply?

Both. The AI asks about budget, timeline, pre-approval, and must-haves, so the leads that reach you are already warm and showing-ready.

How fast can I start?

Under 10 minutes. Connect the Gmail your leads route to, set your tone and hours, and CloseReply starts replying to new inquiries right away.

Be the agent who always answers first

Let CloseReply reply to and qualify every lead in seconds while you’re out showing homes.

Start Your Free Trial ↗ 7-day free trial · no contract · cancel anytime

Keep exploring

CloseReply responds to and qualifies inbound leads; it does not provide real estate, legal, or financial advice. Pricing and features current as of October 2026 — verify at signup. Results vary by business and lead volume.