Pricing Guide · 2026

GoHighLevel Pricing in 2026

What GoHighLevel costs, what is and isn't published, and when a cheaper, narrower tool is enough.

Prices checked 13 November 2026
Short answer: GoHighLevel has three plans: Starter at $97 a month, Unlimited at $297 a month and Agency Pro at $497 a month. All come with a 14-day free trial. Phone, SMS, email and AI usage are billed on top of the plan.

GoHighLevel plans and prices

GoHighLevel is an all-in-one CRM and marketing automation platform, built mainly for agencies.

PlanPriceWhat you get
Starter$97 / monthUp to 3 sub-accounts, CRM, funnels, calendars, workflows
Unlimited$297 / monthUnlimited sub-accounts, API access, white-label desktop app
Agency Pro$497 / monthSaaS mode and usage rebilling with markup

Costs beyond the plan price

Is GoHighLevel pricing public?

Yes. Plan prices are public; usage costs vary. For the live figure, check the GoHighLevel pricing page.

Who GoHighLevel is right for

GoHighLevel fits agencies and operators who want to build custom funnels and automations and are willing to set them up.

If your only problem is that leads wait hours for a reply, you may not need a platform this broad. CloseReply does one job: it replies to every email lead in under 60 seconds and answers or calls back missed calls. It does not do review management, team texting, payments or CRM.

CloseReplyGoHighLevel
Entry price$149 / month$97 / month
Other plans$299 and $499 / month$297 / month, $497 / month
Free trial7 days, no cardCheck with GoHighLevel
ContractMonth to monthCheck with GoHighLevel
What it coversEmail lead replies; missed-call callback (Growth); live call answering (Pro)An all-in-one CRM and marketing automation platform, built mainly for agencies

Full CloseReply vs GoHighLevel comparison →

GoHighLevel pricing FAQ

How much does GoHighLevel cost?

GoHighLevel has three plans: Starter at $97 a month, Unlimited at $297 a month and Agency Pro at $497 a month. All come with a 14-day free trial. Phone, SMS, email and AI usage are billed on top of the plan.

Does GoHighLevel publish its prices?

Yes. Plan prices are public; usage costs vary.

Who is GoHighLevel best for?

GoHighLevel fits agencies and operators who want to build custom funnels and automations and are willing to set them up.

How is CloseReply priced compared with GoHighLevel?

CloseReply is $149, $299 or $499 a month with a 7-day free trial, no card and no contract. It does one job: replying to email leads in under 60 seconds and answering or calling back missed calls. It does not replace review management, team texting or a CRM.

Try CloseReply Free for 7 Days

No credit card and no contract. Connect Gmail, add your business info, and see how it replies to your own leads.

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Prices checked 13 November 2026 against vendor pricing pages and third-party pricing trackers. Figures marked "reported" are not published by the vendor. Prices change; confirm with GoHighLevel before buying. CloseReply is not affiliated with GoHighLevel.